Elvie is a British brand developing smarter technology for women. Its team of world-class engineers, designers, and business minds is redesigning unattractive and outdated medical devices in women’s health into sleek consumer products that can be used at home. Elvie now offers six pioneering products across two categories, from its latest innovation—a hands-free, hospital-grade breast pump, Elvie Stride, which won the 2021 TIME Best Invention award—to Elvie Trainer, its award-winning Kegel trainer and app.

Elvie was founded in 2013 by Tania Boler, a women’s health expert passionate about improving women's physical and emotional wellbeing while leading taboo-busting conversations around women’s health. With over 15 years of experience, Tania’s mission has always been to create world-class technology to address intimate (and often neglected) issues faced by women throughout their lives. Tania’s vision for the company is to produce a suite of products designed with women in mind at every stage of the design process, addressing the severe gender gaps in technology.

Titan VCT, managed by Octopus Ventures, led Elvie's $6 million Series A in 2017 and participated in its $42 million Series B in 2019 and $68 million Series C rounds in 2021. These investments have helped Elvie continually innovate and develop new, best-in-class products and services for women, while expanding into new markets, including the USA.

Simon King of Octopus Ventures said: "When we first met Elvie, the combination of a cracking team with a powerful vision, a massive market, and great initial traction meant making our investment decision was straightforward. We remain excited by the continued innovation we see from the team and the huge opportunity the company has in a historically underinvested area!”